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"There's a brilliant reason why Van Halen asked for a bowl of M&Ms with all the brown candies removed before every show" by Julie Zeveloff

https://www.insider.com/van-halen-brown-m-ms-contract-2016-9

David Lee Roth tells the story behind the "no brown M&Ms" legend - YouTube

https://www.youtube.com/watch?v=_IxqdAgNJck

WHO Surgical Safety Checklist

https://www.who.int/teams/integrated-health-services/patient-safety/research/safe-surgery/tool-and-resources

"The Effect of the WHO Surgical Safety Checklist on Complication Rate and Communication" by 

Dr. Axel Fudickar, Dr. Kim Hörle, Dr. Jörg Wiltfang, Dr. Berthold Bein

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3489074/

Product launch checklist

https://www.aha.io/roadmapping/guide/release-management/what-is-a-good-product-launch-checklist

Product Launch Checklists: They’re More Important Than You Think

https://www.productplan.com/product-launch-checklist/

"The Pro Marketer's Product Launch Checklist for 2018" by Rand Fishkin

https://moz.com/blog/product-launch-checklist

"Product Launch Plan: 17 Tips to Ensure a Seamless Launch" by Marcus Andrews

https://blog.hubspot.com/marketing/elements-flawless-product-launch-li

"Amazon Product Management, Working Backwards" by Brendan Sterne

https://brendansterne.com/2013/11/21/amazon-product-management-working-backwards/

8 Steps for the Perfect Product Launch

https://www.entrepreneur.com/article/311493

"WHO safe surgery checklist: Barriers to universal acceptance" by Divya Jain, Ridhima Sharma, and Seran Reddy

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5885453/

"Working Backwards" by Werner Vogels

https://www.allthingsdistributed.com/2006/11/working_backwards.html

"Iridium: story of a communications solution no one listened to" by Doug Millard

https://www.newscientist.com/article/mg23130850-700-iridium-story-of-a-communications-solution-no-one-listened-to/

Boeing 737 MAX groundings - Wikipedia

https://en.wikipedia.org/wiki/Boeing_737_MAX_groundings

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