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What Makes Great Products Great?What Makes Great Products Great?What Makes Great Products Great?
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Book Notes: Chapter Eight

Picture of What Makes Great Products Great? A Product Management Bootcamp book for product managers.

CHAPTER 8: The 4 Whys - If Your Competition Reads This First, They'll Probably Take Your Customers

30 Inspirational Mark Cuban Quotes on Success

https://www.awakenthegreatnesswithin.com/30-inspirational-mark-cuban-quotes-on-success/

“Mark Cuban Says This is the No. 1 Reason People Fail in Business” by Ruth Umoh

https://www.cnbc.com/2018/07/02/mark-cuban-shares-the-no-1-reason-people-fail-in-business.html

“A Little Bit of History… Lotus Notes” by Mark Cuban

https://blogmaverick.com/2004/12/14/a-little-bit-of-history-lotus-notes/

“Mark Cuban: True Maverick” by Jennifer Follett

https://www.crn.com/features/channel-programs/227500777/mark-cuban-true-maverick.htm

“How great leaders inspire action” by Simon Sinek

https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action

The Infinite Game by Simon Sinek

https://www.amazon.com/Infinite-Game-Simon-Sinek/dp/073521350X

Start with Why: How Great Leaders Inspire Everyone to Take Action by Simon Sinek

https://www.amazon.com/Start-Why-Leaders-Inspire-Everyone/dp/1591842808/

Jobs to Be Done - The Christensen Institute

https://www.christenseninstitute.org/jobs-to-be-done/

Clay Christensen's Jobs to Be Done Framework: How to build better products

https://blog.fullstory.com/clayton-christensen-jobs-to-be-done-framework-product-development/

“The Core Tenets of Jobs-to-be-Done Theory” by Tony Ulwick

https://jobs-to-be-done.com/the-5-tenets-of-jobs-to-be-done-theory-ba58c3a093c1

“Clay Christensen’s Milkshake Marketing” by Carmen Nobel

https://hbswk.hbs.edu/item/clay-christensens-milkshake-marketing

“To Win Loyal Customers, You Need to Master ‘Jobs Theory’” By Leigh Buchanan

https://www.inc.com/leigh-buchanan/clayton-christensen-competing-against-luck-review.html

Competing Against Luck: The Story of Innovation and Customer Choice by Clayton M. Christensen, Karen Dillon, Taddy Hall, and David S. Duncan

https://www.amazon.com/Competing-Against-Luck-Innovation-Customer/dp/0062435612/

The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail by Clayton M. Christensen

https://www.amazon.com/Innovators-Dilemma-Technologies-Management-Innovation/dp/142219602X/

“11 Things About McDonald's That May Surprise You” by Aimee Picchi

https://www.cbsnews.com/media/11-things-about-mcdonalds-that-may-surprise-you/

Discover Your Happiest Place on Earth

https://disneyparks.disney.go.com/au/disneyland/your-happiest-place-disney/

Fast Food Nation: The Dark Side of the All-American Meal by Eric Schlosser

https://www.amazon.com/Fast-Food-Nation-Dark-All-American/dp/0547750331

Be Obsessed or Be Average by Grant Cardone

https://www.amazon.com/Be-Obsessed-or-Be-Average-audiobook/dp/B01H43JCTU/


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